Michael LaFrance


filmmaker / photographer

events, wedding, corporate, social


“Marketing is no longer about the stuff that you make, but about the stories you tell.”
-
Seth Godin


Michael LaFrance is a renowned professional
wedding cinematographer and YouTube content creator, known for his visually stunning and emotionally captivating wedding films. With over 30 million views on YouTube, LaFrance has garnered a significant following for his exceptional storytelling abilities and unique approach to capturing the essence of love and celebration. Through his work, he has solidified his reputation as a masterful visual storyteller, seamlessly blending cinematic techniques with genuine emotion to create timeless pieces of art that resonate deeply with his audience. With a dedication to his craft and a keen eye for detail, Michael LaFrance continues to inspire and enchant viewers with his beautiful and evocative portrayal of love and joy through his work.

Podcaster.

"Before You Hit Record" is a specifically tailored podcast for green videographers looking to make their mark in the areas of wedding videography, commercials, and creating branded content for social media platforms. Hosted by the seasoned duo, Michael LaFrance and Jean Carlo Ramirez, the show is a wellspring of information for those at the beginning of their journey in the world of professional videography as well as those aiming to refine their skills further.

The podcast covers a wealth of topics, acting as a step-by-step guide to filming the perfect wedding—a day where there's no room for second takes—as well as creating compelling commercial content that captures the message and essence of a brand. Each episode is carefully crafted to break down elements of storytelling, visual aesthetics, and the use of technology to enhance the narrative you're aiming to capture and share.

Michael and Jean Carlo address the key concerns that come with filming live events and constructing persuasive commercial stories. They share best practices for working with clients, establishing a creative vision, and executing it with technical proficiency. The invaluable experiences they offer come peppered with actionable advice, providing novices with the toolkit they need to create visually stunning and emotionally impactful videos.

As they host expert guests from different niches within the industry, "Before You Hit Record" also serves as a platform to explore the ever-evolving landscape of social media content creation, enabling videographers to stay ahead of the curve in creating content that resonates and engages with digital audiences.

By subscribing to "Before You Hit Record," those behind the camera will find a mentor in Michael LaFrance and Jean Carlo Ramirez, as they demystify the processes and skills necessary to succeed in the competitive world of video production. It’s an essential listen for any videographer aiming to excel in capturing life’s profound moments or propelling a brand’s identity in the digital space.

YouTuber.

YouTube video intro for
Michael LaFrance’s channel

On Michael’s YouTube Channel is where his art of storytelling meets the magic of capturing life's most treasured moments.
Join Michael as he shares his expertise in wedding videography and event filmmaking, offering a window into the world of love, celebration, and human connection. Beyond captivating visual narratives, Michael also serves as a mentor, providing valuable insights and tutorials on camera techniques, video editing, and sound design, equipping aspiring filmmakers with the essential skills to experience their own storytelling journey. Explore the beauty of cherished events, gain knowledge, and hone your craft as you embark on a visual and educational adventure with Michael LaFrance.

Specializing In

  • Wedding & Event Filmmaking

  • Social Media vertical video content creation

  • Lifestyle Photo & Video for social media and web

Weddings / Events

LaFrance Films specializes in capturing weddings with a unique and artistic approach. They strive to create timeless and cinematic wedding films that beautifully reflect the emotions and essence of each couple's special day. By combining the latest filming techniques with a deep understanding of storytelling, they are able to produce stunning and unforgettable wedding videos that couples can cherish for a lifetime.

Social Media Content

Michael is a talented creator specializing in the production of short-form social media video content for various clients. Mr. LaFrance has had the distinct privilege of collaborating with prominent brands such as the Four Seasons and iPic Theaters. Michael’s ability to tailor his creative approach to suit the specific requirements of various clients has solidified his reputation as a trusted professional in the realm of short-form social media video content creation.

Lifestyle Photography / Cinematography

Documentary-style photography and videography can truly capture authentic and candid moments. It's a great way to tell a story and showcase real emotions and experiences. This style typically involves less posing and more observation, allowing the photographer or videographer to tell a story through visuals. Lighting, composition, and timing play crucial roles in capturing the essence of the moment. Overall, the goal is to create a genuine and immersive experience for the viewer.

Drop me a line.

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